Design process
The design approach
As part of the brief and in collaboration with the client, it was decided by the lead designer the team would be producing an MVP to be launched in the USA, by understanding the business requirements, looking at existing data analytics from the UK and Europe platform to create a new visual design.
With that in mind, Ana come on board, while the project was ongoing, to create the mobile responsive from the desktop screens created by the Lead and Senior designer and help to build the pattern library which was created after the screens completed.